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kidsroomZOOM! #4: Design for kids exhibition for Milan Design Week 2014

ZOOM! : Design for Kids
8 – 13 April, Fuori Salone 2014
via Giuseppe Revere 6
MM2 Cadorna
Everyday from 11am to 7pm

kidsroomZOOM! is an exhibition dedicated to design and art for children. It is the only event of its kind and the most important one in its field during Milan’s Design Week.

ZOOM! provides a snapshot of contemporary design for children focusing on a select young, emerging creative design and art scene. The exhibition is staged in a 250sqm elegant apartment on the third floor of a residential building, located in an exclusive area in the heart of Milan. The exhibition area represents a living space, whose individual rooms are furnished as children’s rooms. Focusing on interpreting the living environment of children, the event also features objects that surround children in their daily life. To a child, the bedroom is what the whole house represents for an adult: a safe heaven, a cosy place that protects its inhabitants from the outside world. A well de- signed children’s bedroom must take into consideration elements of the child’s development process. Furniture and other objects contribute to build the material world around a child and are also significant conveyors of meaning.

The Wilderness Collection, a collaboration between Kalon Studios and Nico Nico, will be debuted in Europe at the exhibition.